Tips, insights, and food for thought:
Popular posts:
Featured
Popular posts:
A while back I purchased a $60 planner thinking it would be the solution to help me finally get organized. However, it felt like such a task just to fill it all out, so most days I didn't even open it. Eventually, I realized that the design put me into overload space.
Now, I keep my weekly task planning super simple. This is what I use and how I do it.
So many of my clients get so worried about being obnoxious if they’re promoting something “too much.” So they might just write one newsletter announcing the launch of a new offer and call it good. Or they post one photo of their work on Instagram with something like “DM me for details.”
They think, “well, I told them. If they’re interested they know where to find me” and just like that their marketing efforts have ended.
I've been talking to a lot of people who are feeling completely spent (because, 2020). Sure, they have good days, but by and large, they're drained. They're tired of figuring out new ways to operate in their businesses. Exhausted by the news. Stressed from the added pressures they're dealing with at home…
Quick question:
Are you putting too much of the work on your client when it comes to figuring out how to work with you?
Many service-based businesses make the mistake of not being super specific about how clients can work with them. They want to leave it wide open so they can please their customer by “creating exactly what they want.”
But unfortunately, that usually results in a client frustrated or confused because they have no idea where to start or what their options are.
It’s on you, as the business owner, to create a menu (aka clear offers) to guide this conversation.
Working for yourself from home can seem like a dream at first glance.
Skip the long commute and the micro-managing boss.
Work when you want, wearing whatever you want.
No more long-winded meetings that kill your productivity.
Sounds lovely…until it’s not.
Your colleague else had their biggest month yet, while you’re just hoping to break even and pay the bills this month.
Your friend just lost a bunch of weight and looks amazing…and you’ve been battling with that last 10 pounds for months.
Everyone seems to be taking some exotic vacation, meanwhile you’d be excited for just one extra day off to sit on your back deck.
Ugh.
When you have been excited about something for a long time and you’re on the cusp of making a big move, you’ll probably experience resistance in your actions and beliefs. The way it shows up can be sneaky because it can seem like we don’t have any part in it, but often times we’re unknowingly sabotaging our own actions.
Change and growth can be SUPER uncomfortable, so instead of just recognizing that discomfort, our brains do a great job of throwing up all sorts of barriers and excuses (aka resistance) to keep us exactly where we’re at.
You know those days where you’re feeling a little discouraged by business?
The days where you haven’t made one sale.
Those moments when you feel disappointed that you only have one client.
The times where you start doing the math on what you have currently and what you need…and it feels daunting.
Yep, those days happen. But you have a choice as to how you’re going to deal with them. You can either decide that it’s a lost cause and you’ll never get there. You can get sucked into the overwhelm and start googling jobs on Craigslist.
Or you can ask a few simple questions about how you can take just one baby step forward.
When it comes to creating content for your blog (or newsletter, YouTube channel, etc.) sometimes the hardest part is just figuring out what sort of content to share. It’s easy to get sucked into some fairly unhelpful thoughts as you’re trying to brainstorm:
What should I even say?
Doesn’t everyone know this stuff?
What can I tell them that hasn’t been said already?